Your elevator speech / introduction / tombstone takes time.
It take time
It takes time because everything about an introduction is important.
Medium – is your introduction in-person? Or over the phone? Or is this an email introduction?
Content – what are you communicating? What does it imply? And most important, is it relevant to the person or group you are delivering this to?
Tone – the tone of your voice can demonstrate confidence, maturity and capability. Also remember, the written word or email also has a tone.
Length – an introduction should ideally be 5 bullet points or less. Anything more than that, it is a conversation.
Practice well
Getting the right content, tone and length takes practice. Introduce yourself to your spouse, your friends or colleagues. Get feedback and then practice again.
There’s no shame in practicing again and again. Even the legendary Steve Jobs practices for hours for his presentation.
